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KRISHNA POONIA

Vedanta- Social Media Campaign ‘ Khushi’ – Faking Happiness #CSR

Kamayani Bali Mahabal- April 17,2013  for Faking Happiness Campaign Vedanta Resources plc is a London listed FTSE100 company which has brought death and destruction to thousands. 63% of it is owned by billionaire Anil Agarwal and his family through companies… Continue Reading →

#India- Apex court puts a ‘God’ poser for Vedanta Group

      R. BALAJI, Pioneer New Delhi, Feb. 19: The Supreme Court today put some searching questions to the Vedanta group and the Odisha government, asking whether they could “banish God” and “destroy the faith of the tribals” who… Continue Reading →

Faking Happiness- Vedanta Khushi vs Vedanta ki Vedana #socialmedia #CSR

Corporate mining giant  Vedanta has been violating the human rights of tribals in Odisha for  many  years now. The Dongria Kondhs, a primitive tribe, has been forced to relinquish their rights over their homeland, and cultural and livelihood resources to accommodate… Continue Reading →

Faking Happiness: Activists Strike Back at Vedanta Ad Campaign

  by Freny Manecksha, CorpWatch Blog May 30th, 2012 Vedanta Resources, a UK based mining and metals company with numerous projects in India, is attempting to claim to be social responsible via a huge advertising campaign. However activists have struck back by effectively… Continue Reading →

Vedanta- “Creating Happiness “results declared ” Chori Chori Chupke Chupke “

    The twitter doe snot say it – https://twitter.com/#!/planethappiness, no tweet after 19th March The  Facebook page does not say it –https://www.facebook.com/creatinghappiness no post after 30th March The website does not say it- http://www.creatinghappiness.in/index.html But the results of ‘  Creating Happiness’ have… Continue Reading →

Lets Vote- “Faking Happiness “- Spoof Ad Competition in reply to Vedanta’s ‘ Creating Happiness”

In today’s times when much of media is sold out to corporates, the only voices that show the truth of malpractices of various mining giants are a few activists and documentary filmmakers. Vedanta‘s strategy to organize a film competition on… Continue Reading →

Camera Obscura and the manufacture of happiness- Vedanta

Aman Sethi and Priscilla Jebaraj, march 6, The HIndu Hostile online campaign takes some of the shine off Vedanta‘s promotionals. An advertisement flooding airwaves across the country would have you believe that a company called Vedanta is a creating a… Continue Reading →

Happiness Quotient Vedanta’s corporate campaign sparks off a controversy

Buisnessworld , 03 Mar 2012, Prasad Sangameshwaran The hunter becomes the hunted. Adman Piyush Pandey, known for his anti-smoking campaign and a film on the Bhopal gas tragedy, finds himself at the receiving end of a controversy. At the epicentre… Continue Reading →

Open letter to Piyush Pandey on Vedanta’s “Creating Happiness”

To Executive Chairman &National Creative Director India and South Asia Ogilvy & Mather Pvt Ltd 21st Feb, 2012 Dear Mr Piyush Pandey Greetings ! You are the Icon of  Indian advertising Industry and I was delighted to know that you… Continue Reading →

Open letter to Shyam Benegal on Vedanta’s Creating Happiness

Dear Mr Shyam Benegal Greetings ! I met you  first on a flight from  Kuala Lumpur to Mumbai in 2008 , and   I  considered myself to be lucky to meet you and used the  opportunity to talk to you… Continue Reading →

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