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Shyam Benegal

Shyam Benegal and Gul Panag still figure as Judges in Vedanta’s Creating Happiness ” Competition”

  Before this page is censored, here is snap shot Amazing, there is a limit  to which you can lie, or infact hide the truth ??  Is it  ???  No, not for  Ogilvy and Mather and Vedanta They have clearly… Continue Reading →

Lets Vote- “Faking Happiness “- Spoof Ad Competition in reply to Vedanta’s ‘ Creating Happiness”

In today’s times when much of media is sold out to corporates, the only voices that show the truth of malpractices of various mining giants are a few activists and documentary filmmakers. Vedanta‘s strategy to organize a film competition on… Continue Reading →

Annie Zaidi: The artists who took a stand

One of life’s minor joys is finding someone to admire. Not many heroes are left to us, thanks to the mainstream press ignoring instances of quiet, sustained courage, and our own cynicism. I’m sometimes annoyed at ‘positive’ news that translates… Continue Reading →

Camera Obscura and the manufacture of happiness- Vedanta

Aman Sethi and Priscilla Jebaraj, march 6, The HIndu Hostile online campaign takes some of the shine off Vedanta‘s promotionals. An advertisement flooding airwaves across the country would have you believe that a company called Vedanta is a creating a… Continue Reading →

Vedanta’s PR campaign backfires as Bollywood celebs pull out

A bid by British mining giant Vedanta Resources to repair its tarnished international reputation has backfired after two major Bollywood celebrities withdrew from a film competition supposed to show the ‘happiness’ the company creates. Renowned filmmaker Shyam Benegal and Bollywood… Continue Reading →

Feminism’s unfinished business

Ritu Menon | March 3, 2012, TOI, Crest Edition On any given day the Yahoo group Feminists India carries dozens of postings on dozens of issues, from protesting Vedanta‘s “support” of balwadis and anganwadis, to campaigning for tribal activist Soni… Continue Reading →

Happiness Quotient Vedanta’s corporate campaign sparks off a controversy

Buisnessworld , 03 Mar 2012, Prasad Sangameshwaran The hunter becomes the hunted. Adman Piyush Pandey, known for his anti-smoking campaign and a film on the Bhopal gas tragedy, finds himself at the receiving end of a controversy. At the epicentre… Continue Reading →

Faking Happiness- Spoof Ad Competition

In today’s times when much of media is sold out to corporates, the only voices that show the truth of malpractices of various mining giants are a few activists and documentary filmmakers. Vedanta‘s strategy to organize a film competition on… Continue Reading →

Vedanta -Creating Happiness? Certainly Not in Puri

Tehelka, Jay Mazoomdaar is an Independent Journalist. Its mega university project stuck in the court, Vedanta withdraws free education to 500 children of project-affected families ON 30 JANUARY, Vedanta released its maiden national corporate publicity campaign — Creating Happiness, a… Continue Reading →

Benegal pulls out of jury on Vedanta-promoted film competition

PTI New Delhi: Renowned filmmaker Shyam Benegal has pulled out of a jury panel that was to judge a creative film competition organised by mining group Vedanta, as part of its media campaign, apparently aimed at improving its image. Benegal… Continue Reading →

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